Legal

Trademark Policy

Version 1.0 · Effective 21 June 2024

1. Introduction

The Sahayogi brand — its names, logos, product marks, and associated visual identity — represents years of work, trust built with clients, and the reputation of our products in the market. This Trademark Policy explains which marks belong to Sahayogi One Private Limited, how they may and may not be used by others, and how to seek permission for uses not covered by these guidelines.

All Sahayogi trademarks and service marks are the property of Sahayogi One Private Limited (CIN: U62010UP2024PTC205006) and are protected under the Trade Marks Act, 1999, and applicable common law.

2. Sahayogi Trademarks and Service Marks

The following names, marks, and related branding are trademarks or service marks of Sahayogi One Private Limited:

Mark	Type	Status
Sahayogi	Word mark	™ [Update if registered: ®]
Sahayogi One	Word mark	™
Office Sahayogi	Word mark / Service mark	™
BoSS (Business Operating System by Sahayogi)	Word mark / Acronym	™
Sahayogi Cloud	Word mark	™
Chat with Sahayogi	Word mark	™
Tax Sahayogi	Word mark	™
Investor Sahayogi	Word mark	™ [Note: used by Investor Sahayogi Partnership Firm under licence or arrangement — confirm with legal]
Sahayogi AI	Word mark	™
My Sahayogi	Word mark	™
Studio Sahayogi	Word mark	™
Sahayogi logo (wordmark and symbol)	Logo mark	™
Business Doctor	Service mark / Descriptive mark	™ [used in context of the Business Doctor Methodology — confirm registrability with legal]
The Business Doctor Methodology	Service mark	™

[Legal team: Insert trademark application numbers and registration numbers where applicable. Update ™ to ® for registered marks.]

In addition to the above, the following product taglines are used consistently in Sahayogi’s brand communications and are protected as part of Sahayogi’s brand identity:

"Diagnose. Design. Compare & Select. Deploy. Drive."
"Connected. Controlled. Consistent."
"Structure before returns." (Investor Sahayogi)
"Not a chatbot. Not a general-purpose assistant you explain your business to every time." (Sahayogi AI)

3. Permitted Uses

3.1 Factual Reference

You may use Sahayogi’s word marks (not logos) to refer to Sahayogi One Private Limited or its products accurately and factually — for example, in a journalistic article, a client testimonial, or a vendor listing. Such use must:

Be factually accurate — do not misrepresent Sahayogi’s products, services, or relationship to you
Not suggest any affiliation, endorsement, partnership, or sponsorship by Sahayogi that does not exist
Not be modified, stylised, or combined with other words in a way that creates a new mark
Not be used in a domain name, social media handle, or business name

3.2 Press and Media

Journalists and media organisations may use Sahayogi’s name and product names for editorial reporting. For use of Sahayogi logos in press coverage, write to info@sahayogi.in with subject “Media — Logo Use Request” and we will provide approved logo files and usage guidelines.

3.3 Client Testimonials and Case Studies

Sahayogi clients may reference the fact that they use Sahayogi products in their own marketing materials (for example, “We use BoSS by Sahayogi for our business operations”) — using the word marks only, not logos. For logo use in client case studies or testimonials, written permission from Sahayogi is required.

3.4 Academic and Educational Use

Sahayogi’s marks may be used in academic research, case studies, and educational materials for non-commercial purposes, provided the source is clearly attributed to Sahayogi One Private Limited.

4. Prohibited Uses

The following uses of Sahayogi’s trademarks are prohibited without prior written permission:

Commercial use and monetisation

Using any Sahayogi mark in connection with products, services, or businesses you offer commercially — including training programmes, consulting services, templates, or courses that incorporate Sahayogi’s methodologies.

Domain names and handles

Registering any domain name, social media username, app name, or business name that includes any Sahayogi mark or a confusingly similar variation — for example, “sahayogicrm.com”, “sahayogitools”, “@sahayogi_partner”, or any similar combination.

Modified or combined marks

Altering Sahayogi’s logos or word marks in any way — changing colours, proportions, typefaces, or combining them with other words or symbols to create a new composite mark.

Implied endorsement or partnership

Using any Sahayogi mark in a way that suggests Sahayogi endorses your product, service, or organisation when it does not — including phrases like “Sahayogi-certified”, “Sahayogi-recommended”, “as seen in Sahayogi”, or “powered by Sahayogi” without Sahayogi’s written authorisation.

Negative or derogatory use

Using any Sahayogi mark in a context that is derogatory, defamatory, or damaging to Sahayogi’s reputation.

Competitive comparison

Using any Sahayogi mark to directly advertise or promote a competing product in a manner that is misleading or that implies a connection or comparison not sanctioned by Sahayogi.

Logo reproduction

Reproducing any Sahayogi logo — in any format, for any purpose — without obtaining approved logo files and written permission from Sahayogi.

5. Logo Usage Guidelines

Where Sahayogi provides logo files to press, partners, or other authorised parties, the following usage guidelines apply:

Do:

Use the logo files provided by Sahayogi without modification
Maintain the logo’s proportions — do not stretch or distort
Ensure adequate clear space around the logo (at least equal to the height of the "S" in the wordmark on all sides)
Use the logo on backgrounds where it is clearly legible

Do not:

Change the logo’s colours
Add effects (drop shadow-sm, glow, outline, emboss) to the logo
Place the logo on a busy or low-contrast background where it is not clearly legible
Recreate the logo from scratch — use only files provided by Sahayogi
Combine the logo with other logos, marks, or design elements

6. Partner and Integration Marks

Where Sahayogi enters into formal partner or integration arrangements, partners may be granted specific trademark licences under written agreement. Such licences are limited to the specific permitted use described in the agreement and do not extend to any other use of Sahayogi’s marks.

If you are a technology partner or integration partner and wish to reference your integration with Sahayogi products, write to info@sahayogi.in to discuss the applicable usage permissions.

7. Reporting Trademark Misuse

If you observe any use of Sahayogi’s marks that appears to violate this Policy — including impersonation, unauthorised domain registrations, or counterfeit products — please report it to us immediately.

Email: info@sahayogi.in
Subject: “Trademark Misuse Report — [Brief Description]”
Include: The URL or location of the misuse, a description of how the mark is being used, and your contact details.

We investigate all trademark misuse reports and will pursue appropriate legal action under the Trade Marks Act, 1999 where infringement is confirmed, including applications for injunctions, damages, and removal of infringing content or domain registrations.

8. Requesting Permission

For any use of Sahayogi’s marks not covered by Section 3 (Permitted Uses), written permission is required. To request permission:

Email: info@sahayogi.in
Subject: “Trademark Permission Request — [Brief Description]”

Include:

The specific mark(s) you wish to use
Where and how you intend to use them (medium, context, duration)
Your name, organisation, and contact details
A sample or mock-up of the proposed use (if available)

We assess all permission requests on a case-by-case basis and respond within [10] business days.

9. Investor Sahayogi Mark

The “Investor Sahayogi” name is used in connection with services provided by Investor Sahayogi Partnership Firm (ARN: 355152), which is a separate legal entity from Sahayogi One Private Limited. Use of the “Investor Sahayogi” mark in connection with mutual fund distribution, financial planning, or investment services is governed by the arrangement between Sahayogi One Private Limited and Investor Sahayogi Partnership Firm. Third parties may not use the “Investor Sahayogi” mark for any commercial purpose.

10. Changes to This Policy

We may update this Trademark Policy to reflect changes in our brand, product portfolio, trademark registrations, or usage guidelines. Material updates will be published on this page with the revised date.

11. Contact

For all trademark queries, permission requests, and misuse reports:

Sahayogi One Private Limited

Email: info@sahayogi.in | Subject: “Trademark — [Your Query]”
Phone: +91 9255096300

Sahayogi One Private Limited | CIN: U62010UP2024PTC205006 · Trademark Policy Version 1.0